Business Plan information required to submit for an investment appraisal from ACP:
- Executive Summary
- What are your expectations of the Fund as an investor?
- Company Description
- How it started?
- Where you are and were do you want to go?
- Who are the owners?
- Product/ Service
- What are you selling?
- How does your product differentiate itself?
- Market Analysis
- What is going on in the industry?
- Who are your customers and competitors?
- Marketing Plan
- Operations Plan
- How are operations executed?
- What are the key variables?
- Financial Plan
- Historical & Projected Financials
- P&L, BS, Cash Flow statements
- Financing Requirements
- Management Team
- Who is the core management team?
- What is their experience and incentives?
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